TATA Motors in Australia Report

Country: Australia
Author: WSU's Student
University: Western Sydney University
Major: Business Administration
Degree: Master
Year: 2014

This report gives a full glance at the TaTa Motors’ market in Australia for its first launch of Xenon ute. It starts with an analysis of Australian car industry with the detail of Michael Porter’s five forces analysis. Then it focuses on the competition and potential threats that may harm the global market expansion of TaTa Motors. And last, it provides recommendations for improving.

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Vandeth-Prak_18246591Integrated-Business-Experience-assessment-1-TaTa-motors.pdf